Words like gentle, safe, and thoughtful should mean something. At KEIKI, trust is built through careful formulation choices, ingredient understanding, testing approaches, and consistency.
Dermatologist Approved
Products are reviewed and evaluated to support gentle everyday use.
Clinically Evaluated Ingredients
Ingredient choices are made using established cosmetic understanding and compatibility.
Hypoallergenic Approach
Developed with ingredient selection focused on reducing
unnecessary irritation.
Kind to Skin
Designed to support everyday comfort for growing skin and hair.
Naturally Derived Ingredients
Botanical and plant-derived ingredients are selected only when they serve a clear purpose and support the formula meaningfully.
Non-Comedogenic
Non-ComedogenicDesigned not to unnecessarily clog pores.
Cruelty Free
No animal testing.
Pediatrician-Approved
Reviewed with child-care safety in mind and suitable for everyday use on growing skin.
Endocrine Disruptor Free
Formulated without commonly identified endocrine-disrupting ingredients such as parabens, phthalates, triclosan, BPA, hydroquinone, and retinol derivatives.
Sulphate Free
Uses a gentler cleansing approach without sulphates.
Silicone Free
Avoids unnecessary coating and buildup on skin or hair.
Mineral Oil Free
Made without mineral oil, choosing lighter skin-supporting ingredients instead.
Paraben Free
Made without parabens, using carefully selected preservation systems for product safety.
Harsh Chemicals Free
Free from strong cleansing agents and avoidable harsh additives such as sulphates, drying alcohols, and PTFE.
Plastics & Silicones Free
Free from avoidable film-forming ingredients such as acrylates, polyacrylamides, imethicone, and cyclomethicone.
Formaldehyde Releasers Free
Free from ingredients known to release formaldehyde, such as Quaternium-15, DMDM Hydantoin, Imidazolidinyl Urea, Diazolidinyl Urea, Polyoxymethylene Urea, Sodium Hydroxymethylglycinate, Bromopol, and Glyoxal.
Chemical Sunscreens Free
Free from chemical sunscreen filters, using mineral-based sun protection instead.
